Ïdgroup and the France Maternité cooperative group have chosen to merge their expertise through their brands, Oxybul Eveil et Jeux and Bébé 9.




Ïdgroup and the France Maternité cooperative group have chosen to merge their expertise through their brands, Oxybul Eveil et Jeux and Bébé 9.

Oxybul Learn & Play, Okaïdi, Obaïbi: three brands under the same store name dedicated to children’s well-being and growing up.

Already armed with its leading perfume licence on the children’s market with perfumer Berdoues, Jacadi extends its visibility “outside the walls”. The brand has entered into a sub-licensing partnership with French company Anne de Solène, a benchmark in household linen.

The Oxybul Learn & Play e-commerce site is adapting to the ergonomics of the mobile phone to make it more accessible on the move.

“Accreditation of Prior Learning” is a scheme that allows each employee to obtain a state-recognized qualification on the strength of their in-company experience.
